Lelapa la Xu Guifen le Reka li-Yuan tse limilione tse 450 sebakeng sa poraefete, le Hlahisa Matšoenyeho Har'a Boiteko ba Katoloso ea Huangshanghuang

Selelekela

Lelapa la Xu Guifen, le laolang Huangshanghuang (002695.SZ), le tsejoang e le "Queen of Marinated Food," le boetse le kenelletse ka har'a likhang.Ka la 22 Loetse, Huangshanghuang o ile a senola lintlha tsa sebaka sa poraefete, ha lelapa la Xu Guifen le ingolisa ka botlalo ho fana ka li-yuan tse limilione tse 450 tse qalileng likhoeling tse robong tse fetileng.

Khang e Potileng Sebaka sa Botho

Sebaka sena sa lekunutu se hlahisitse lipelaelo ka mabaka a 'maloa.Taba ea pele, theko ea setoko sa Huangshanghuang hajoale e tlase nalaneng, 'me theko ea poraefete ea 10.08 yuan ka kabelo ke theolelo ea 10.56% ho theko ea hajoale.Ts'ebetso ena e hlahisitse lipelaelo tsa boralitaba ba 'nete ka bokhopo.Taba ea bobeli, lichelete tse bokelletsoeng li tla sebelisoa ka botlalo bakeng sa katoloso ea tlhahiso le kaho ea polokelo.Leha ho le joalo, sekhahla sa tšebeliso ea matla sa k'hamphani se theohile haholo lilemong tsa morao tjena, 'me merero e mengata e sa fihlelle bokhoni bo lebelletsoeng kapa e felisitsoe.Na ho na le tlhokahalo ea katoloso e eketsehileng?

Xu Guifen, ea bitsoang "Queen of Marinated Food," o ile a qala leeto la hae la khoebo a le lilemo li 42 ka mor'a hore a fokotsoe mosebetsi, a fetola khoebo ea hae ea lijo tse rekisoang ka har'a khoebo ea li-yuan tse limilione tse likete 'me a theha letlotlo la lelapa la limilione tse makholo.Empa hona joale, khoebo ea lijo tsa marinated ha e sa le bonolo.Ts'ebetso ea Huangshanghuang e theohile haholo, 'me phaello ea kakaretso ka 2022 e theohetse ho li-yuan tse limilione tse 30.8162, e leng nalane e tlase.Kamora nako e khuts'oane ea ho koaloa ha mabenkele, lelapa la Xu Guifen le ile la qala boiteko ba katoloso ka 2023, la bula mabenkele a macha a 600 halofong ea pele ea selemo, empa lekhetho le ile la fokotseha ho fapana le ho eketseha.

Ho tloha ho Mosebelisi ea Khaotsoeng ho ea ho Mofumahali oa Lijo tsa Marine

Bophelo ba Xu Guifen bo bile le mathata a mangata.O hlahile ka Mphalane 1951 lelapeng la basebetsi ba babeli, o ile a fumana mosebetsi oa hae oa pele o tsitsitseng ka 1976 'marakeng oa meroho ka lebaka la setsi sa ntate oa hae.Mafolofolo a hae a ile a lebisa ho fetisetsoa ho Nanchang Meat Food Company ka 1979, e leng se ileng sa tšoaea boitlamo ba hae ba pele ba bohlokoa indastering ea lijo.Ka 1984, o ile a khetheloa ho ba mookameli oa lebenkele.

Leha ho le joalo, o ile a tobana le leqhubu la ho lelekoa mosebetsing ka 1993 mme a qobelloa ho tlohela k'hamphani ea lijo.Ha a tobane le likhetho tse fokolang, Xu Guifen o ile a fetohela khoebong, a tsepamisitse maikutlo khoebong ea lijo tse marinated.O ile a alima li-yuan tse 12,000 'me a bula Lebenkele la pele la Li-poultry la Huangshanghuang Nanchang, a rala motheo oa' muso oa hae oa lijo tse halikiloeng.

Ka 1995, Huangshanghuang o ile a qala khoebo ea franchising.Ka lilemo tse tharo feela, e ile ea hola ho fihlela mabenkeleng a fetang 130, ea hlahisa li-yuan tse limilione tse 13.57 ka thekiso mme ea e-ba monate ho Jiangxi.Tlas'a boetapele ba Xu Guifen, Huangshanghuang e phatlalalitsoe ka 2012, a fihlela li-yuan tse limilione tse 893 ka lekeno le li-yuan tse limilione tse 97.4072 ka phaello e ngata selemong seo.

Ha ts'ebetso ea Huangshanghuang e ntse e tsitsa mme chelete e kenang e ntse e hola, Xu Guifen o ile a nehelana ka marapo ho mora oa hae e moholo, Zhu Jun, ka 2017, ea nkileng maemo a molula-setulo le molaoli kakaretso.Mora oa hae oa bobeli, Zhu Jian, e ile ea e-ba motlatsi oa molula-setulo le motlatsi oa mookameli oa kakaretso, 'me Xu Guifen le monna oa hae Zhu Jiangen ka bobeli ba sebetsa e le batsamaisi.

Ka 2019, chelete ea Huangshanghuang e ne e imenne habeli ho tloha ha IPO ea eona, e fihla ho li-yuan tse limilione tse likete tse 2.117, ka phaello ea kakaretso ea li-yuan tse limilione tse 220.Tlas'a tsamaiso ea lelapa la Xu Guifen, Huangshanghuang, hammoho le Juewei Duck Neck le Zhou Hei Ya, e ile ea e-ba e 'ngoe ea lihlopha tse tharo tse holimo tsa matata a marinated, a tiisa boemo ba Xu Guifen e le "Mofumahali oa Lijo tse Marine".

Ho latela lintlha tsa Wind, ts'ebetso ea Huangshanghuang e ile ea fihla sehlohlolong ka 2020, 'me chelete e kenang le phaello e fihlile ho li-yuan tse limilione tse likete tse 2.436 le li-yuan tse limilione tse 282 ka ho latellana.Selemong seo, lelapa la Xu Guifen le ile la beha boemo ba 523 Lethathamong la Barui ba Hurun ka leruo la li-yuan tse limilione tse likete tse 11.Ka 2021, Xu Guifen le ba lelapa la hae ba ne ba thathamisitsoe ho ba 2,378 Lethathamong la Libilione tsa Forbes ka leruo la lidolara tse limilione tse likete tse 1.2.

Phephetso ea ho Cheka Katoloso ea Li-Yuan tse limilione tse 450

Ka la 22 Loetse, Huangshanghuang o phatlalalitse ho phetheloa ha sebaka sa poraefete, a phahamisa matšoenyeho ka lebaka la theko e tlase ea peeletso.Theko ea 10.08 yuan ka kabelo e ne e le theolelo ea 10.56% ho theko ea 11.27 yuan ka kabelo ka letsatsi la tlhahiso.Haholo-holo, theko ea setoko sa Huangshanghuang e tlase nalaneng, 'me theko ea poraefete e tlase le ho feta theko e tlase haholo ea selemo ea li-yuan tse 10.35 ka kabelo.

Ho feta moo, likarolo tsohle li ne li ngolisitsoe ke Xinyu Huangshanghuang, e laoloang ke lelapa la Xu Guifen.Sebopeho sa kabelo se senola hore lelapa la Xu le na le likarolo tsa bohlokoa ho Huangshanghuang Group, eo le eona e nang le karolo ea 99% ho Xinyu Huangshanghuang.

Lichelete tse bokelletsoeng li tla sebelisoa mererong e meraro: morero oa ho hlaba letata la nama le projeke ea ho lokisa lihlahisoa ka Fengcheng Huangda Food Co., Ltd., projeke ea ho lokisa lijo ka lithane tse 8,000 ka Zhejiang Huangshanghuang Food Co., Ltd., le Morero oa kaho ea setsi sa polokelo ea lijo le setsi sa polokelo e batang ke Hainan Huangshanghuang Food Co., Ltd.

Leha ho le joalo, lilemong tsa morao tjena, ts'ebetso ea Huangshanghuang e ntse e fokotseha.Ka 2021, lekeno le phaello ea k'hamphani li theohetse ho li-yuan tse limilione tse likete tse 2.339 le li-yuan tse limilione tse 145, ho theohile ka 4.01% le 48.76%, ka ho latellana.Ho theoha ho ile ha tsoela pele ka 2022, ha chelete e kenang le phaello e theohela ho li-yuan tse limilione tse likete tse 1.954 le li-yuan tse limilione tse 30.8162, ho theoha ka 16.46% le 78.69%.

Ka ts'ebetso e fokotsehang, sekhahla sa ts'ebeliso ea bokhoni ba Huangshanghuang le sona se theohile ho tloha ho 63.58% ho 2020 ho isa ho 46.76% ka 2022. Ho sa tsotellehe ho boloka matla a lithane tse 63,000, ho phethoa ha merero e mecha ho tla eketsa bokhoni ka lithane tse 12,000, ho fihla ho lithane tse 75,000.Ka sekhahla sa ts'ebeliso e tlase, mokhoa oa ho cheka matla a ntseng a eketseha e tla ba phephetso ho Huangshanghuang.

Karolong ea pele ea 2023, merero e meng e hlolehile ho fihlela bokhoni bo lebelletsoeng kapa e ile ea felisoa ka lebaka la tlhokeho e lekaneng.Ho ea ka tlaleho ea halofo ea selemo ea 2023, "projeke ea ho lokisa lihlahisoa tsa nama ea lithane tse 5,500" le "projeke ea ho lokisa lihlahisoa tsa nama ea lithane tse 6,000 Shaanxi" ha ea ka ea fihla boemong bo neng bo lebelletsoe, athe "sehlahisoa sa nama ea lithane tse 8,000 le lihlahisoa tse ling tse phehiloeng. morero” o ile oa felisoa.

Ho feta moo, ho fokotseha ha ts'ebetso ho ile ha baka leqhubu la ho koaloa ha mabenkele.Qetellong ea 2021, k'hamphani e ne e na le mabenkele a 4,281, empa palo ena e theohetse ho 3,925 bofelong ba 2022, phokotso ea mabenkele a 356.

Ka 2023, Huangshanghuang e ile ea tsosolosa leano la eona la ho atolosa lebenkele.Qetellong ea Phuptjane 2023, k'hamphani e ne e na le mabenkele a 4,213, ho kenyeletsoa mabenkele a 255 a sebetsang ka kotloloho le mabenkele a 3,958 a franchise, a koahelang liprofinse tse 28 le litoropo tse 226 naheng ka bophara.

Leha ho le joalo, palo ea sebele ea mabenkele a macha e ile ea fokotseha ho ea ka se neng se lebeletsoe.Huangshanghuang o rerile ho bula mabenkele a macha a 759 halofo ea pele ea 2023 empa a bula 600 feela. Chelete ea halofo ea pele ea 2023 e bontšitse ho fokotseha hanyenyane, ho sa tsotellehe keketseho ea linomoro tsa mabenkele.

Ka ho fokotseha ha litekanyetso tsa tšebeliso ea matla le ho atolosoa ha mabenkele ho hlōleha ho phahamisa chelete, mokhoa oa ho khutlisetsa Huangshanghuang khōlong ke phephetso e kholo ho moetapele oa moloko oa bobeli Zhu Jun.


Nako ea poso: Jul-04-2024