Bophahamo ba Thomello ea Phahamisa, Khoho ea Braised ea Dezhou e Kena Nakong ea Phano ea Phahamiso

Haufinyane tjena, fekthering ea Shandong Dezhou Braised Chicken Co., Ltd. (eo ka mor'a moo e bitsoang "Shandong Dezhou Braised Chicken"), moromuoa oa SF Express Zhang Dianchao oa Lefapha la Khoebo la Univesithi o 'nile a tšoareha hoo a sitoang ho phahamisa hlooho. ."Nakong ea Mokete oa Mahareng a Hoetla, thepa ea letsatsi le letsatsi ea Shandong Dezhou Braised Chicken e ntse e phahama, hoo e batlang e imena hararo ka letsatsi le le leng," Zhang Dianchao o ile a bua ka thabo ha a ntse a phathahane a paka mabokose a limpho a Dezhou Braised Chicken bakeng sa ho tlisoa.Ho phaella ho nama ea khoho e halikiloeng, setsi sa rōna se boetse se amohetse le ho romela li- mooncakes tse ngata, tee le limpho tse ling haufinyane tjena.

Selemo se seng le se seng nakong ea "Mokete oa Habeli", palo ea liphutheloana tsa li-courier e bona keketseho e kholo, 'me selemong sena ha ho joalo.Ho ea ka Ofisi ea Tsamaiso ea Poso ea Dezhou, ho tloha ka Loetse, indasteri ea poso le ea poso e Dezhou e kene sehleng sa eona sa tlhoro."Lintlha tsa ho beha leihlo li bontša hore palo ea Dezhou Braised Chicken e ntse e eketseha ka potlako lilemong tsa morao tjena.Ha ‘Mokete oa Habeli’ o ntse o atamela, palo ea phano ea lik’hamphani tse fapa-fapaneng tsa poso le tsa melaetsa e fihlile holimo,” ho boletse Liu Wenyong, setho sa sehlopha sa mokha le motlatsi oa motsamaisi oa Ofisi ea Tsamaiso ea Poso ea Dezhou.Lilemong tsa morao tjena, Ofisi ea Dezhou e hlahlobile ka botebo lisebelisoa tse khethehileng tsa lihlahisoa tsa temo ea lehae, e khothaletsa ho kopanngoa ha lik'hamphani tse tsamaisang melaetsa le khoebo ea e-commerce le likhoebo tse ikhethang tse sebetsanang le lihlahisoa tsa temo, ho thusa phetoho ea litsebo tsa lehae ho tloha "ho khona ho tsoa" ho ea "ho khona ho tsoa. hantle,” ka hona ho thusa ntlafatso ea moruo oa lehae.

Ho Lokisetsa Tlhōrō ea Phano

Dezhou Braised Chicken ke sejo sa khale sa Shandong cuisine, 'me mokhoa oa eona oa ho lokisa ke lefa la setso le sa tšoareheng la naha.Dezhou, ho na le likhoebo tse 'maloa tsa likhoho tse khabisitsoeng, ho kenyelletsa Shandong Dezhou Braised Chicken, Xiangsheng, Yongshengzhai, Shaxiaoer le Liji.Shandong Dezhou Braised Chicken ke lets'oao le tsebahalang la setso la Machaena ebile ke k'hamphani ea pele ea tlhahiso ea likhoho e halikiloeng ho tsamaisa phaposi ea eona sebakeng sa pokello ea lihlahisoa.

Motšehare oa mantsiboea oa la 19 Loetse, thupelong ea tšebetso ea Shandong Dezhou Braised Chicken, basebetsi ba ne ba tšoarehile ba paka lihlahisoa tse fapaneng tsa likhoho tse halikiloeng le ho hokela mangolo a poso sephuthelong se kantle.

"Hajoale, re na le mabenkele a semmuso a li-platform tsa e-commerce tse kang Taobao, Douyin le Pinduoduo.Lithekiso tsa rona li phahame haholo nakong ea lipapatso tsa e-commerce joalo ka '618,' 'Double 11,' le matsatsi a phomolo a setso joalo ka Mokete oa Selemo, Mokete oa Boat Boat, le Mokete oa Mahareng ha Autumn.Selemo se seng le se seng, re romella liphutheloana tse 700,000 ho isa ho 750,000 tsa likhoho tse halikiloeng ka lik'hamphani tse kholo tsa li-courier tse kang China Post, SF Express, STO Express, YTO Express, le ZTO Express, "ho boletse Zhang Shanshan, molaoli oa lefapha la e-commerce Shandong Dezhou Braised. Khoho.Nakong ea linako tsa selemo, k'hamphani e sebetsa le ho hlahisa likhoho tse 100,000 letsatsi le letsatsi, e romela liphutheloana tse 5,000 ka letsatsi ka li-courier.

Ha a nahana ka nts'etsopele ea leeto la bona la khoebo ea e-commerce, Zhang Shanshan o boletse hore litlhokahalo tsa lits'ebeletso tsa phano e potlakileng ho li-platform tse kholo tsa e-commerce li ntse li eketseha lilemong tsa morao tjena."Pele, ha feela thomello e ntse e amoheloa, e ne e le ntle.Hona joale, mohato o mong le o mong ho tloha ho odara ho isa ho o amohelang o nka nako, ”o hlalositse."Qalong, ka litheko tse nyane tsa thekiso ea marang-rang, batho ba tsamaisang melaetsa ba ne ba paka lihlahisoa ka botsona ebe ba li romela ho tsoa mabenkeleng a bona.Hona joale, ka khoebo e ntseng e eketseha ea marang-rang, lik'hamphani tsa rona tse tsamaisang melaetsa li ntlafalitse litšebeletso tsa tsona butle-butle.Ho tloha ha re qala ho bokella li-courier setšeng, batho ba tsamaisang melaetsa ba etela fektheri ea rōna hang ka letsatsi, ’me linakong tsa selemo tse hloahloa, ba ema mona bosiu le motšehare, ka literaka tse tsamaisang thepa tse hokahantsoeng ka ho toba tseleng ea tlhahiso bakeng sa ho romelloa ho sa khaotseng.Hajoale, STO Express le YTO Express li sebetsana le boholo ba thepa ea rona. ”

Liu Wenyong o boletse hore Dezhou Braised Chicken ke projeke ea maemo a khauta bakeng sa lits'ebeletso tsa sejoale-joale tsa temo.Ho netefatsa boleng ba lits'ebeletso, Ofisi ea Dezhou e khothaletsa mefuta e fapaneng ea lits'ebeletso le lihlahisoa ho tsoa ho lik'hamphani tse tsamaisang melaetsa joalo ka SF Express, JD Logistics, le "Tongda System" ho fihlela litlhoko tse fapaneng tsa phano ea lihlahisoa.Ntle le moo, Ofisi ea Dezhou e khothaletsa lik'hamphani tse tsamaisang melaetsa ho hlahloba ka botebo lisebelisoa tsa indasteri ea lehae le ho qapa nts'etsopele e kopaneng."Haufinyane tjena, SF Express le Shandong Dezhou Braised Chicken li kopane li ile tsa tšoara tlholisano ea thekiso e tobileng ea inthanete, e potlakisang papatso ea lihlahisoa tse ntle tse tsoang Dezhou," a eketsa.

Ho Eketsa Lintlha tsa Pokello ea Liphutheloana

Motšehare oa mantsiboea oa la 20 Loetse, Dezhou Braised Chicken Food City, liqubu tsa mabokose a limpho a Dezhou Braised Chicken a ile a theha lithaba tse nyane, 'me ba tsamaisang melaetsa ba bane ba SF Express ba ne ba phathahane ho paka, ho kenya le ho tsamaisa liphutheloana ho khutlela mabenkeleng a bona.Sebaka sena sa nakoana sa pokello se ile sa thehoa ke SF Express e Dezhou ka ho khetheha bakeng sa nako e phahameng ea ho fana ka thepa nakong ea "Mokete oa Habeli," ka baromuoa ba bane ba bokella liphutheloana letsatsi lohle.

“Nakong ea matsatsi a phomolo, bareki ba rekang khoho e halikiloeng lebenkeleng la rōna hangata ba batla ho e romela libakeng tse ling.Selemong sena, barekisi bana ba SF Express ba ile ba tla ho tla fana ka litšebeletso tsa ntlo le ntlo.Bareki ba reka le ho siea liphutheloana monyako, 'me ba tsamaisang melaetsa ba hlokomela ho paka le ho romelloa, ho re bolokela mathata a mangata," ho boletse setho sa basebetsi Dezhou Braised Chicken Food City.

Dezhou e na le mabenkele a mangata a sebetsang ka kotloloho kapa a khethehileng a rekisang likhoho tse halikiloeng le tse khethehileng tsa lehae.Libekeng tse tharo tse etellang pele Mokete oa Mid-Autumn, SF Express e Dezhou e ntlafalitse lits'ebeletso tsa eona ho fihlela litlhoko tsa thomello le thomello ka ho theha libaka tse tsitsitseng tsa pokello le basebetsi ba ts'ebetso ea mehala mabenkeleng a khōhō a halikiloeng kapa a khethehileng, a fana ka setšeng. ho paka le ho bokella litšebeletso ho tsamaisa thepa mabenkeleng.Zhang Caiwang, mookameli oa khoebo sebakeng sa Lingcheng sa SF Express, o itse, "Selemong sena, re thehile libaka tse 32 tsa pokello sebakeng seo.Libakeng tse nang le mabenkele a mangata a sebetsang ka kotloloho kapa a ikhethang, likhoho tse halikiloeng li nka bonyane 30% ea liphutheloana sebakeng sa lehae.Ha ho bapisoa le nako eo e seng ea nako ea selemo, palo ea lipalangoang e eketsehile ka makhetlo a ka bang leshome. ”O ile a boela a bolela hore ba tsamaisang melaetsa ba sebelisa thepa e khethehileng ea ho paka, e kenyeletsang mabokose, li-bubble wrap le ice packs, ho thibela tšenyo le ho senyeha ha lihlahisoa.

Ho tlisoa ha limpho tsa matsatsi a phomolo ho hloka ts'ebetso e phahameng, ho phahamisa litlhoko tsa ho fana ka hang-hang le bokhoni ba ho li phethahatsa.Tan Yingying, hlooho ea Setereke sa SF Express Jinan se Shandong, o boletse hore SF Express, e sebelisa marang-rang a eona a bonolo le matla a lipalangoang, e sebelisa mokhoa oa "ho boloka thepa + hanghang" ho netefatsa "mile ea ho qetela" litoropong, ho fihlela " ho fana ka halofo ea letsatsi" esita le "ho fana ka hora" ho fumana limpho tsa matsatsi a phomolo tse kang khoho e halikiloeng ho bareki kapele kamoo ho ka khonehang.

"Ho phaella ho 'Mokete oa Habeli,' re boetse re itokiselitse hantle bakeng sa lipapatso tse kholo tse kang 'Double 11′ le' Double 12, 'me re lebeletse ho etsa mosebetsi o motle," Zhang Caiwang a phaella.


Nako ea poso: Jul-15-2024